Orlando Shakes Theater, In Partnership with UCF
Public Relations & Marketing Manager
PUBLIC RELATIONS & MARKETING MANAGER
Orlando Shakes
Starting at $17.30/Hour
Full-time
Orlando Shakes in partnership with UCF, Central Florida’s leading professional regional theater company, is searching for a full-time Public Relations & Marketing Manager to join its in-house publicity team.
Under the direction of the Director of Public Relations & Marketing, the selected candidate will be responsible for managing Orlando Shakes’ social media, daily and weekly e-news (promotional eblasts) bulletins, image, creative and written content for promotional materials, and in-house video and photography.
The Public Relations & Marketing Manager will also assist with media relations, event management, community relations, and external events.
Responsibilities:
Content Creation and Distribution
Drafts, edits, and distributes content, including articles, press releases, newsletters and social media posts, web content and marketing copy.
Coordinate with Orlando Shakes’ leaders, colleagues, show directors and stage managers, actors, and creative teams to gather information and stories that highlight Orlando Shakes’ achievements and initiatives.
Proactively write, design, and distribute/post social media, email and web posts about Orlando Shakes news, events, and people.
Develop and edit content for print publications, e.g. annual view book, and show and event programs.
Create images / designs for use on social media and web platforms via Canva, Adobe, or other design platforms.
Photography and Videography
Take photographs and videos for use on Orlando Shakes’ website and social media platforms.
Film and post archival video footage of respective Orlando Shakes’ shows.
Assist with video editing, when applicable.
Assists in photography and videography of events and activities; provide photo and video support during respective internal and external events, e.g. Opening Nights, Gala, cabaret concerts, off-site events, etc.
Media Relations
Monitor media coverage and social media engagement and compile analytics and reports to gauge the effectiveness of communication strategies.
Assist in responding to media inquiries.
Prepares staff / leadership / creative teams / actors for media opportunities.
Assist in planning and implementing media day events.
Represent Orlando Shakes at various media outlets for interviews and publicity opportunities.
And other duties as assigned by the Director of Public Relations and Marketing and/or Managing Director.
Required Qualifications
Strong computer skills with proficiency in Google Suite, Canva, media and social media monitoring platforms, content management platforms with the ability to learn new computer programs and software systems.
Demonstrated excellence in writing, editing, and content creation across various formats (press releases, web articles, social media posts, etc.)
Strong organizational skills with the ability to manage multiple projects and deadlines effectively.
Excellent interpersonal and communication skills, capable of working collaboratively with diverse groups including Board members, onsite colleagues, and external partners.
Ability to work independently, as well as part of a team, with a high level of initiative and self-motivation.
Demonstrated commitment to and understanding of diversity, equity, inclusion, and belonging.
Thorough knowledge of appropriate editorial style, e.g. AP style and publication guidelines.
Ability to meet tight deadlines and work well under pressure.
Strong verbal and written communications skills.
Interpersonal skills and ability to work in an agile, fast-paced environment required.
Willingness and understanding to work flexible hours as needed.
Ability to manage a variety of projects and requests quickly and efficiently. Able to multi-task projects concurrently, while maintaining quality.
Education / Training
Bachelor’s degree in Communications, Journalism, Public Relations, Sport Management, or a related field and/or equivalent experience / training.
Minimum of 1-3 years of experience in a communications, public relations, or marketing role.
Preferred Qualifications
Experience generating content for a media outlet as a journalist; or as a public relations/communications professional producing content for an organization, business, nonprofit, or clients.
Familiarity with the art, culture, and/or entertainment (e.g. live events, professional or intercollegiate athletics, theme parks, etc.) environment.
Ability to capture photos and video
Additional notes:
This position is for a full-time, exempt “Public Relations & Marketing Manager” on-site at Orlando Shakes’ Lowndes Shakespeare Center in Loch Haven Park.
The ideal candidate must be detail-oriented, a team player, and has the ability to work on multiple projects in a fast-paced, high-pressure environment.
Ability to take feedback from multiple sources and translate that into meaningful improvements.
Reports to the Director of Public Relations & Marketing
Works alongside communications and marketing colleagues and consultants, photographers, web designers, and graphic design consultants, Box Office, audience development, community relations, and Development colleagues.
Benefits
403(b)
Health Insurance
Dental Insurance
Vision Plan
Paid time off
Schedule:
Monday through Friday, with some weekends and some nights
When applying, please include a cover letter and resume (required) and link / attachment to your portfolio of work (optional). To apply (link). No phone calls, please.